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APPEALING TRANSFORMATIVE MASKS (US20207A&B)

Two colorful gel and oil that turn into a double protective mask when mixed together.


ABOUT PLAYFUL BEAUTY

Playful Beauty means a new way to design cosmetic products to offer an additional experience to the consumers which is not only sensorial.

Consumers are looking for trying innovative formats and textures that they haven't used before for a new fun, playful and colorful cosmetic adventure, like a DIY experiment.

That is how masks with eye catchy visuals and a funny way of using them, have been adopted in daily routine.

PRODUCT DESCRIPTION & KEY BENEFITS

BIY colorful formulas that reveal a double protective mask

  • A blue transparent jelly mask to protect against blue light, UV, and pollution
  • A pink anhydrous concentrate for a soothing and radiant effect
  • Turning into a double protective mask when mixed together
  • Revealing an unexpected purplish cream as a second mask
  • THICK JELLY EMULSION
  • EASY TO SPREAD
  • DOUBLE PROTECTION

To be rinsed off after 15 minutes on the skin.

Key Ingredients

  • THICK JELLY EMULSION

SEPIMAX ZEN™, a multifunctional powder polymer that allows to obtain a thick gel with a funny texture, which is transparent and stable with an easy spreading and a soft touch on the skin.

  • EASY TO SPREAD

EMOGREEN™ L19, a bio-sourced non polar emollient as an alternative to volatile silicone oils that gives a fresh and gliding touch with a silicone-like soft after-feel, combined with DUB ININ*, an ester improving the spreadability and giving a distinctive silky feel.

  • DOUBLE PROTECTION

SAKADIKIUM™, a concentrated extract of sugars from the rhizomes of Hedychium Coronarium that acts as a multiprotector against UV, blue light and pollution.

ANTILEUKINE 6™, a bio-inspired extract of Laminaria Ochroleuca that soothes, reinforces and protects the skin, as a daily soothing shield with an immediate effect.

Formula (US20207A)

Aspect: Blue green gel

Phase Ingredient %
A Water(Aqua) 84.27%
Sodium benzoate, Potassium sorbate 1.00%
B Sol. 30% Citric Acid 0.10%
C SAKADIKIUM™ 3.00%
Glycerin 10.00%
D SEPIMAX ZEN™ 1.20%
E Fragrance 0.03%
F Sol 0.1% Fd&C Green N°3 0.4%

Formula (US20207B)

Aspect: Red liquid oil

Phase Ingredient %
A EMOGREEN™ L19 36.67%
ANTILEUKINE 6™ 13.33%
MONTANE™ 20 12.5%
ORAMIX™ CG 110 2.5%
DUB ININ* 34.33%
Fragrance 0.07%
Sol 1% D&C Red N°27 0.60%

Formula (US20207A&B)

Aspect: Purple cream

Phase Ingredient %
A Water(Aqua) 70.23%
Sodium benzoate, Potassium sorbate 0.83%
B Sol. 30% Citric Acid 0.08%
C SAKADIKIUM™ 2.50%
Glycerin 8.33%
D SEPIMAX ZEN™ 1.00%
E Fragrance 0.03%
F Sol 0.1% Fd&C Green N°3 0.33%
G EMOGREEN™ L19 6.11%
ANTILEUKINE 6™ 2.22%
MONTANE™ 20 2.08%
ORAMIX™ CG 110 0.42%
DUB ININ* 5.72%
Fragrance 0.01%
Sol 1% D&C Red N°27 0.10%

FORMULATION ADVICES:

Laboratory scale - Agitation tool

Combine Phase A together then adjust pH with phase B to 5.3; then add phase C one by one. Then add Phase D under the medium shear by using a dispersing blade. Mix well to swell Sepimax Zen and form a uniform gel then add phase E and F one by one while mixing.

Characteristics

Aspect: purple cream

pH: 5.29

VISCOSITIES: 7D at RT: 26 100 cps Brookfield LV64V6

Recovery at RT (after 1M at 45°C): 29 100 cps Brookfield LV64V6

STABILITY: 3M at RT, 45°C, Passed 3 F/T cycles -5°C/+40°C.

Want to receive Seppic's "APPEALING TRANSFORMATIVE MASKS (US20207A&B)" prototype? Request one in the chat!

*Stearinerie Dubois' products distributed by SEPPIC Inc in the US